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DEECEE was intended as a brand extension of D C Books. Dealing in Books, Knowledge and Music, the concept store opened in Kochi had a coffeeshop attached to it, other than music titles and craft products. |
The identity designed is based on the green of the D C Books identity, lightening it a bit and using a more trendier typeface to go with it. |
We designed the logo, signboards and a few more elements as a part of the exercise. |
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