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| We had been planning to design and develop Tourism Souvenirs for Kerala for a long time, but for the want of a suitable business partner. In 2000, Pai&Co, Ernakulam offered to co-produce and market them. |
| Christened Maaya: Souvenirs of Kerala, the range has paper stationery products leveraging on Paico's printing facilities, Ceramic cups, plates and tiles as well as T-shirts and caps as an initial offering. The booming tourism industry lapped it up making it a quick success. We added more products over the years making the product range a well-rounded one. |
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